Wednesday, November 07, 2007

[Cyclelicious] New comment on Pearl Izumi's got anticar religion.

Fritz has left a new comment on your post "Pearl Izumi's got anticar religion":

Pearl Izumi is based in Broomfield, Colorado, which broke away from Boulder County a few years ago over development, open space and tax issues. Nevertheless, no doubt many of their workers live in neighboring Boulder County and might be influenced by some of the anticar politics in the city of Boulder.

Speaking of green athletic wear companies, I should have also mentioned Patagonia, which has long committed itself to environtmental action through grants, fabrics made from recycled plastics, "green" construction in their buildings, and so forth. Still, their very attractive catalogs feature customers who travel the remotest areas of the planet to conquer nature and new and interesting ways, so even with them the message is mixed.

I'm certainly not blameless -- I love snow skiing, for example, which as an industry is destructive of the natural environment.

Posted by Fritz to Cyclelicious at 11/07/2007 11:05:00 AM